Chris Smith 123 Main Street • Hometown, MS 00000 • (123) 456-7890 •
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OBJECTIVEA highly-successful, publicist with more than 15 years of combined experience, seeking position where expertise will be of benefit in achieving and exceeding recognition mission and goals. QUALIFICATION HIGHLIGHTS- Consistently uphold highest level of ethics and professionalism
- Creative visionary with ability to see potential
- Multi-faceted and able to adapt to role in support specific need or event
- Interact easily with people of diverse backgrounds, and professional levels
- Background in gaming and technologies, book publishing, and entertainment
- Develop articles, web, and multi-media content that reflect organization, while ensuring the understanding of broad audiences
- Write an edit executive management documents and release marketing collateral for television, radio, web, and print publication
- Possess exceptional business acumen, leadership, and team building skills
- Incorporate organizational strategies into communications/marketing management
Expertise: Cover Story Development, Press Releases, Corporate Newsletters, E-Marketing Campaigns, Guerilla Marketing, Tradeshow Planning, Writing & Editing for Publication, Public Relations
PROFESSIONAL EXPERIENCE XYZ Company MARKETING COMMUNICATIONS MANAGER, Feb 2004—Present
- Write cover stories, articles, press releases, news briefs, and interviews
- Motivate media to initiate contact to obtain quotes for story development
- Write radio ad copy, and on-hold messaging
- Maintain sign-off authority on all company communications
- Ensure consistent application of brand marks, fonts, and corporate styles
- Design calendars, style guides, press packets, briefs, ad copy, and media kits
ABC PUBLICATIONS, INC. PUBLICITY MANAGER, 2001—2003
- Wrote press releases for distributors, media, editors, bookstores, press associations, and select reviewers
- Contributed to new book feasibility studies
- Built company brand name recognition
- Created presentations for projection book-signing promotions and on the web
- Copyedited print catalog, RAC cards, and other promotional materials
- Authored, edited, and designed layout for monthly newsletter
EDUCATION AND TRAININGBachelor of Arts in Music and Education - City University, City, ST (1999) How to Gain Virtually Free Publicity for Your Company at Tradeshows (2002) Getting Interpersonal: Your Key to Success on the Tradeshow Floor (2002) |